![]() His desired audience, like Lin’s, was always built-in and targeted as the hipster set that Williamsburg has shat out into so many other places by now (maybe even St. The author was living in Amsterdam at the time, still working the ad agency circuit that cemented his alcoholism. “Anonymous” perfected what Lin did after publishing one thousand hardcover copies of the book when a friend of a friend offered to do so for free in ’06 (thank god not everyone is allowed the luxury of this offer or there really would be a lot of shite out there). And, to be frank, the assessment was not off the mark. You’re maybe perhaps the single most irritating person we’ve ever had to deal with.” Gawker also went on to flat-out call Lin a “retard,” back when you could still do that. I just want you to know that because of your ill-conceived self-marketing strategy, you have 100% guaranteed that I will never read your damned book. As Gawker did when they personally addressed Lin by writing, “I know you’re reading this. ![]() Put any drivel you want in it (as Lin so often does) and people will buy it so long as they can recognize its cover from the streets of New York, Twitter and/or Instagram (Facebook, not so much).īecause even when they mock your whorish marketing strategy, they’re still talking about you. It was the first no-turning-back solidification of the fact that selling books has nothing to do with the book itself. No meaning, no association whatsoever with his book. No, that wouldn’t come in its “true modern state” until 2008, with Tao Lin’s “promotion” of his book (or second poetry collection), cognitive-behavioral therapy, by way of plastering stickers throughout the city that read simply: BRITNEY SPEARS. The city of New York had not yet truly become bombarded by the marketing schemes that social media has made a part of our everyday existence. To learn more about how and for what purposes Amazon uses personal information (such as Amazon Store order history), please visit our Privacy notice.In 2006, the “anonymous” author (though many a passerby has bought his book from the man himself in SoHo) responsible for Diary of an Oxygen Thief was still marooned in Europe. You can change your choices at any time by visiting Cookie preferences, as described in the Cookie notice. Click "Decline" to reject, or "Customise" to make more detailed advertising choices, or learn more. The 103 third parties who use cookies on this service do so for their purposes of displaying and measuring personalized ads, generating audience insights, and developing and improving products. Cookies store or access standard device information such as a unique identifier. Your choice applies to using first-party and third-party advertising cookies on this service. If you agree, we'll also use cookies to complement your shopping experience across the Amazon stores as described in our Cookie notice. We also use these cookies to understand how customers use our services (for example, by measuring site visits) so we can make improvements. We use cookies and similar tools that are necessary to enable you to make purchases, to enhance your shopping experiences and to provide our services, as detailed in our Cookie notice. ![]()
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